We Fund Content Creators Who Capture and Share Gnars Stories That Inspire Action and Grow the Movement
Mission
The Storytelling Flow supports creators who capture, remix, and broadcast compelling Gnars narratives across all media formats. We fund storytellers who can translate the raw energy of shredding into content that sparks excitement, onboards newcomers, and grows awareness for the Gnars brand through high-quality, shareable media.
Payment Structure
- Baseline: Each approved storyteller receives at least $100 USDC per month
- Performance Bonuses: Additional rewards for viral content, exceptional quality, or significant community growth
- Revenue Splits: Potential additional compensation for content that generates revenue
- Continuous Flow: Payments stream automatically every second while requirements are met
How to Apply
Submit an application including:
1. Creator Information
- Your name, contact details, and social handles across all platforms
- Primary content formats (video, writing, photography, podcasts, etc.)
- Years of content creation experience
- Current audience size/engagement metrics
2. Portfolio
- 3-5 best pieces demonstrating storytelling ability
- Any previous Gnars or action sports content
- Examples showing different content formats
- Metrics on your most successful content
3. Content Strategy
- Your unique angle on Gnars storytelling
- Target audience and how you'll reach them
- Distribution plan across platforms
- How you'll source stories and access
4. Technical Capabilities
- Equipment and software you use
- Production timeline for different content types
- Collaboration network (videographers, editors, etc.)
5. Application Fee
- Pay required fee (refunded upon meeting requirements)
Ongoing Requirements
Monthly Production
- Create at least 2 high-quality pieces of Gnars content per month
- Content must meet format-specific requirements:
- Videos: Minimum 60 seconds, professional editing, platform-optimized
- Articles: Minimum 1000 words, well-researched, engaging narrative
- Photo Essays: Minimum 10 high-quality images with captions
- Podcasts: Minimum 20 minutes, good audio quality
- Other Media: Comparable scope and effort
Quality Standards
- Professional or semi-professional production value
- Original storytelling (not just reposting others' content)
- Accurate representation of Gnars culture and values
- Engaging narrative that holds audience attention
- Proper attribution for all sources and subjects
Distribution Requirements
- Post content on multiple platforms for maximum reach
- Share on Farcaster in /gnars or relevant channels
- Include at least one piece monthly on Gnars community platforms (Paragraph.xyz, Mirror, etc.)
- Optimize content for each platform's algorithm and audience
Content Guidelines
Storytelling Focus
- Athlete Profiles: Deep dives into Gnars shredders' journeys
- Scene Documentation: Capturing local Gnars communities and spots
- Progression Stories: Following shredders as they level up
- Cultural Pieces: Exploring what Gnars means to different communities
- Event Coverage: Documenting Gnars contests, meetups, and sessions
- Educational Content: How-tos that onboard new shredders
- Brand Evolution: Stories about Gnars' impact and growth
Nounish Integration
- Natural incorporation of Gnars/Noggles imagery
- Stories that embody Nounish values of fun, inclusion, and creativity
- Content that bridges crypto-native and mainstream audiences
- Authentic representation of decentralized community building
Technical Requirements
- Video: 1080p minimum, color-graded, licensed music
- Audio: Clear sound, minimal background noise
- Writing: Edited for grammar, compelling headlines, SEO-optimized
- Photos: High resolution, properly exposed, edited tastefully
- No AI: Human-created content only (AI tools for editing assistance OK)
How to Post Updates
For Each Piece Created:
- Share on Farcaster with link to full content
- Include brief behind-the-scenes or process notes
- Tag featured athletes or community members
- Use relevant hashtags for discoverability
- Post engagement metrics after 1 week
Monthly Summary:
- Compilation of all content created
- Total reach and engagement numbers
- Best performing piece analysis
- Community feedback highlights
- Plans for upcoming content
Verification Methods
- Published content links and view counts
- Engagement metrics across platforms
- Community feedback and shares
- Quality assessment by curators
- Impact on Gnars awareness metrics
Maintaining Your Funding
Consistency
- Meet monthly content requirements without gaps
- Maintain quality standards across all pieces
- Show growth in reach or engagement over time
Community Value
- Create content that serves Gnars community needs
- Respond to feedback and iterate
- Collaborate with athletes and other creators
Brand Alignment
- Keep Gnars values central to storytelling
- Avoid content that contradicts community ethos
- Maintain professional relationships with subjects
Reasons for Removal
- Missing content requirements for 2 consecutive months
- Significant drop in quality below acceptable standards
- Publishing false or misleading information about Gnars
- Using AI to generate core content (vs. editing assistance)
- Copyright violations or using content without permission
- Creating content that damages Gnars reputation
- Failing to properly attribute sources or subjects
- Low engagement indicating poor audience connection
- Repurposing others' content as original work
Ideas to Keep Content Fresh
- Series Development: Create ongoing storylines
- Cross-Media Projects: Combine video, writing, and photos
- Community Challenges: Document and amplify community events
- Historical Deep Dives: Explore Gnars/Nouns origin stories
- Global Perspectives: Cover international Gnars scenes
- Experimental Formats: Try new platforms and content types
- Collaborative Pieces: Partner with other Flow participants
- Data Storytelling: Visualize Gnars growth and impact
- Behind the Scenes: Show the making of epic shred content
- Future Focused: Explore where Gnars is heading
For Curators
Quality Assessment
- Verify content meets professional standards
- Check for originality and authentic storytelling
- Ensure accurate representation of Gnars culture
- Monitor for AI-generated core content
Impact Measurement
- Track reach and engagement growth
- Assess content's role in onboarding new members
- Evaluate storytelling effectiveness
- Monitor brand perception impact
Creator Development
- Provide feedback on content improvement
- Connect creators with athletes and stories
- Encourage experimentation within guidelines
- Recognize exceptional work with bonuses
Strategic Alignment
- Prioritize content that fills community needs
- Balance different content types and platforms
- Ensure geographic and cultural diversity
- Support content that bridges audiences
Budget Management
- Don't accept new creators if baseline drops below $100/month
- Reserve funds for performance bonuses
- Consider seasonal content opportunities
- Remove underperforming creators for promising applicants
Content Library
- Track reusable content for broader campaigns
- Identify evergreen pieces for onboarding
- Build repository of Gnars stories
- Note content available for remixing
Remember: The Storytelling Flow exists to amplify the Gnars movement through compelling narratives that capture the spirit of shredding and Nounish culture. We're looking for talented creators who can translate the raw energy and community values of Gnars into content that inspires action, builds understanding, and grows the movement. If you can consistently produce high-quality content that resonates with audiences while authentically representing Gnars culture, this flow will support your creative journey.
